Whenever we refer to the Branding, we usually think of the corporate identity of a glamorous product or at least of a product in strictly commercial terms.

But the Branding is also useful for fields that offer services of high responsibility to the consumers, such as services of Health.

John shows a kind attitude towards his partners, his family, his friends, and his neighbours.

But John’s personality is transformed into something completely different, every time he leaves his own comment on the internet. Paradoxically, John’s comments are especially mean, malicious and insulting.

John turns into an outlier, a flamer, and a troll, whenever he is on the internet.

What is really wrong with him?

Winter, Spring, Summer, Autumn.

The 4 seasons of the year have a natural effect on our mood, on our needs and desires.

During winter, we seek for warm moments, in the summertime we ask for freedom, in spring we need renewal, when autumn comes we like to organize ourselves and our lives from the scratch.

 The seasonal advertisement aims to predict our desires and prepare us for the next new season. It sustains a special kind of communication with its own unique key points:

Impressme – your brand grand undertook with great appetite the assignment of the rebranding of Elviart Kaloidas S.A.!

We have started the project by redesigning the logo of the company.

ELVIART KALOIDAS S.A. assigned the rebranding of its company to impressme – your brand grand. As an outcome of this delightful challenge we came up to a total refreshed and renewed www.elviart.gr.